Marketing Spectrum


Marketing Spectrum was launched in 2004 by Barbara Halstead, to provide a quality service using her extensive marketing skills. Barbara has more than 25 years’ experience in marketing, much of it at top level in blue-chip companies. She has held a variety of senior marketing positions in the IT industry, including Unisys and Sun Microsystems, and within the health sector. Barbara has also set up and headed the marketing function for several start-up companies.

She has devised and developed marketing strategies and implemented successful, revenue-driven promotional and communications campaigns within the UK, Europe and internationally.

With a proven track record and a wealth of hands-on experience, she has a firm commitment to deliver what is right for your organisation – advice and support, as and when you need it.